Archive for the ‘Writing a Business Plan’ Category

Erik Mazzone on Law Practice Matters suggests sticking to just a one- or two-page business plan, which can be created in a couple hours. No need to make it fancy. Just enough to allow you “to run through the most critical big picture questions without getting bogged down in details that are not mission critical on day 1.” One-page business plans are readily available on the web. Things to include in your one-page business plan (/business pitch): Your passion Your mission Opportunities — well-defined market or niche Practice areas, broken down by the percentage of money you think you will earn from each — think about including a new 21st-century practice area Potential clients — and, among those, your target clients Goals — for the next 10 days, 10 weeks, 10 months, and 10 years — Think about metrics such as # of clients or annual income How you will make money — What you will […]